NYTIMES (Tania Ganguli) - All Aboard! Brands Jump on the Knicks Bandwagon.
Companies — including some with no ties to New York or basketball — have posted memes, changed their avatars to Knicks blue and orange, and cheered the team in their captions.
| Channel | t.me/News_Wire2 |
| Permalink | https://news.site.please-be-patient.com/news/1106127/all-aboard-brands-jump-on-the-knicks-bandwagon |
| Source | https://www.nytimes.com/2026/06/18/business/knicks-brands-merchandise.html |
| Keywords | knicksnew-york-knicksnbabasketballsportsbrandsmerchandisemarketingsocial-mediamemespop-culturenew-yorknycbusinessblue-and-orangebrand-marketingadvertisingfandomfan-culturetrends |