A mapping app that most Americans forgot existed a decade ago just rocketed to the top of the Apple App Store, all because it refused to rename Lake Ontario on its maps after President Trump's executive order. MapQuest, the Denver-based navigation service launched in 1996, posted three words on social media the same day Trump […] The post MapQuest rides Lake Ontario defiance to No. 1 on the App Store appeared first on American Almanac .
A mapping app that most Americans forgot existed a decade ago just rocketed to the top of the Apple App Store, all because it refused to rename Lake Ontario on its maps after President Trump's executive order. MapQuest, the Denver-based navigation service launched in 1996, posted three words on social media the same day Trump signed the order on Aug. 27: "We're not changing it." Within days, hundreds of thousands of users downloaded the app, pushing it past ChatGPT for the No. 1 free spot on Apple's platform. Usage surged to roughly fifty times its normal rate, the company said in a Monday press release. The episode is a small but telling snapshot of how a culture-war flashpoint, in this case, a presidential directive to rebrand a body…Open
Data: Financial Modeling Prep; Chart: Erin Davis/Axios Visuals Apple CEO Tim Cook hands the reins over to John Ternus Tuesday, stepping down after 15 years of running the company. Why it matters: He had an epic run. By the numbers: When Cook took over in August 2011, Apple's stock was trading at $13.35. It closed at $316.61 on Monday. Zoom in: That 2,272% gain easily outpaced the growth of the major stock indexes. - The company's market cap — the value of all its outstanding shares — is now $4.7 trillion, up from $347 billion in 2011. - Stunning stat: Under Cook, Apple's market cap grew by $32 million an hour for 15 years, Bank of America calculated last month. The big picture: Cook's big innovation was taking the company from its…
The Supreme Court has rejected Apple’s emergency request to pause lower court proceedings in its ongoing fight with Epic Games. The Hill's Zach Schonfeld explains what happened and why it's a potentially big loss for Apple. #apple #supremecourt #scotus #epicgames #thegavel #elenakagan
Apple isn't burning mountains of cash to buy GPUs for the sake of training AI models and processing prompts. - Nor is it investing huge sums in frontier labs like OpenAI or Anthropic, as are rivals like Amazon and Microsoft. Why it matters: Apple may reap the rewards of everyone else's spend. Success from the sidelines. Apple's playbook: Keep selling high-end consumer hardware that will become even more essential as AI becomes more ubiquitous. - AI advancements could lead to shorter upgrade cycles, while Apple's reputation for enhanced privacy could become an enhanced selling point. - All the while, "taxing" the frontier labs via the App Store. It doesn't matter to Apple which app gets used most, so long as it's being used. Behind the…
