The WNBA, Major League Baseball and even a golf startup spent the summer as unlikely proxies in some of the country's fiercest national conflicts. Why it matters: American culture has shattered into thousands of tiny shards of glass . But sports remains one of the few forces powerful enough to pull much of the country into the same moment — making it a prime target for political fights. - That kind of shared attention has become a scarce and ultra-valuable resource for activists, politicians and companies. Zoom in: This summer's fights have blown up far beyond the fan bases involved. - Caitlin Clark, the WNBA's biggest star, spent the season absorbing hard fouls. The fight over whether refs were protecting her quickly became a fight…
The fallout from a controversial golf ad depicting a man shoving a woman to the ground over a new golf club continues to grow. Callaway has now cut ties with Good Good Golf following the release of a controversial ad campaign. Good Good Golf is also no longer title sponsor of Austin PGA Tour stop in November. BACKSTORY: Good Good Golf is a sports YouTube channel founded in 2020 that boasts over 2.1 million subscribers. The channel has since expanded into an apparel brand, offering hats, shirts, golf accessories and equipment. LiveNOW’s Andy Mac spoke about the controversy with David Rumsey from Front Office Sports.
Good Good Golf and equipment maker Callaway are under fire after the release of an advertisement featuring personalities from Good Good where one of the founders of the company shoulder-checks a female golfer to the ground.
