Colossal Biosciences, the biotech firm working to resurrect the woolly mammoth, has partnered with Paramount and toymaker Spin Master to use the PAW Patrol children's franchise as a vehicle for its conservation messaging, raising fair questions about where science education ends and corporate branding begins. The campaign, reported by the Hollywood Reporter, pairs the cartoon […] The post Woolly mammoth cloning company recruits PAW Patrol to sell kids on conservation appeared first on American Almanac .
Colossal Biosciences, the biotech firm working to resurrect the woolly mammoth, has partnered with Paramount and toymaker Spin Master to use the PAW Patrol children's franchise as a vehicle for its conservation messaging, raising fair questions about where science education ends and corporate branding begins. The campaign, reported by the Hollywood Reporter , pairs the cartoon rescue-dog brand with Colossal's real-world de-extinction work. A call-to-action video produced for the effort features Michael Dougherty, the writer and director of Godzilla: King of the Monsters, alongside Carter Young, the voice actor behind PAW Patrol's firedog character Marshall. The video's message lands squarely on young viewers. One line from the campaign…Open
Scientists estimate that at least 24 species go extinct every day, but Colossal Biosciences, a biotechnology and genetic engineering company, hopes to put an end to that. Its chief animal officer, Matt James, joins "Elizabeth Vargas Reports" to discuss how the company is working to preserve the present and safeguard the future. Anchor Elizabeth Vargas delivers the biggest stories, without bias or opinion. Watch "Elizabeth Vargas Reports" every weeknight at 7p/6C on NewsNation. #VargasReports NewsNation is your source for fact-based, unbiased news for all Americans.
Colossal Biosciences, a Texas company trying to bring extinct species back to life, reports creating artificial eggs that would be necessary to revive extinct birds such as the dodo.
Colossal Biosciences, a Texas company trying to bring extinct species back to life, reports creating artificial eggs that would be necessary to revive extinct birds such as the dodo.Open
Colossal Biosciences Chief Animal Officer Matt James joins "Elizabeth Vargas Reports" to discuss its process of bringing the extinct bluebuck antelope back to life. Anchor Elizabeth Vargas delivers the biggest stories, without bias or opinion. Watch "Elizabeth Vargas Reports" every weeknight at 7p/6C on NewsNation. #VargasReports NewsNation is your source for fact-based, unbiased news for all Americans.
