AXIOS (Delano Massey) - Black and Latino audiences drive podcast growth, but ownership lags
Black and Hispanic audiences are among the fastest-growing groups in podcasting , pushing the medium past talk radio in share of spoken-word listening. Why it matters: As podcasting becomes mainstream, many creators — especially those who are Black or brown — are building audiences on platforms they don't control. - Juleyka Lantigua, an exception as a Latina owner, launched the podcast production company LWC Studios in 2017. She said when creators from fast-growing audiences don't own their work, they risk generating cultural value while capturing only a fraction of the revenue. - "Ownership is destiny," she said. "The only way to secure a long-term future for an idea is to own the means of production and distribution." State of…