AXIOS (Avery Lotz) - "Digital fantasy"; AI hair, makeup put perfection further out of reach
One of the beauty industry's biggest headaches today isn't split ends or bad blending: It's the influx of bridal parties and other clients seeking 'dos from an AI fantasy . Why it matters: AI-generated content has inundated digital platforms and social media, often leaving makeup artists, hair stylists and others in client-facing roles to serve as the industry's reality checkers. Case in point: "I have to really dive deep into the consultation [with clients] to really let them know the clarity about this. This is a digital fantasy," says Angelina Murphy, a celebrity hair extension specialist and TV personality. - The proliferation of AI content creates unrealistic expectations for clients and an unfair dynamic for artists. - "This is…