NYTIMES (Jim Tankersley) - Germans Don’t Love Budweiser. It Won’t Take No for an Answer.
Not for the first time, Budweiser is trying to make it in Germany. But this is a tough time to sell German drinkers on the image and taste of American beer.
JUSTTHENEWS (Amanda Head) - Soured beer brand makes $600M investment in effort to ride US manufacturing growth, 250 festivities
Today, Anheuser-Busch, the roughly 174-year-old brewer, under parent company AB InBev, has regained its perch as the country's No. 1 brewer. But whether it can fully restore its image among Americans is an open question.