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AXIOS (Kerry Flynn) - World Cup final draws record 62.8M U.S. viewers

Sunday's FIFA World Cup final drew more than 62.8 million viewers in the U.S., making it the most-watched World Cup final and soccer telecast in American history. Why it matters: The record audience underscores soccer's growing popularity in the U.S. and is likely to boost the value of future media rights. By the numbers: The game , which saw Spain beat defending champion Argentina 1–0 in extra time, also was the most-watched soccer match in Spanish-language media history, Telemundo said. - Nearly 39 million U.S. viewers watched the game on Fox, which had exclusive English-language broadcast rights in the U.S. Those figures are up 132% from the 2022 final on Fox, the company said . - Another nearly 24 million U.S. viewers tuned into…

NPR (Anastasia Tsioulcas) - Move over, Super Bowl? There's an even bigger – and splashier – World Cup halftime show coming

The show, which will begin somewhere around 3:45 PM ET, will air in the U.S. on Fox, Fox One and in Spanish on Telemundo, as well as on the Fox Sports app and streaming in Spanish on Peacock. It's expected to run for about 11 minutes.

AXIOS (Herb Scribner) - America's World Cup spectacle smashes expectations

The 2026 FIFA World Cup is delivering a masterclass in global monoculture, stacking blockbuster ratings, on-field theatrics and a superstar race for soccer immortality. Why it matters: Skeptics spent months bracing for the World Cup to collide with a polarized, parochial and priced-out American public. The tournament has answered back with the largest U.S. viewing audiences in soccer history. State of play: Even with all three host nations eliminated, ratings, attendance and buzz are through the roof heading into a dream semifinal slate: England–Argentina and France–Spain. - USA–Belgium in the round of 16 drew a final combined audience of 50.1 million viewers on Fox and Telemundo — the largest soccer audience ever recorded in…

NPR (Mandalit del Barco) - Even fans who don't speak Spanish are watching the World Cup on Telemundo. Here's why

They may not understand every word, but fans appreciate exuberant announcers who match their enthusiasm. Plus, cameras stay on the field during hydration breaks rather than cutting to commercials.

NPR (Juliana Kim) - Americans are showing up for the World Cup in record-breaking numbers

While the U.S. isn't a bona fide soccer nation yet, the past three weeks have perhaps shown what it would feel like if it were.

NYTIMES (Emmanuel Morgan and Steven Molina Contreras) - The Man Who Cried Goooooooooooal

The Telemundo announcer Andrés Cantor must train to deliver his famed scoring celebration for the World Cup, where he could call 20 games in about a month.