Anthropic's new models will add machine-readable "watermarks" to Claude-generated text and files to comply with new European Union transparency regulations. Why it matters: Comms teams using Claude to simply clean up, translate, or format human-drafted press releases could stamp those documents with an AI signature. How it works: For models launched in the EU after Aug. 2, Anthropic is marking content in two ways, "wherever Claude is offered, worldwide." - Text watermarks: Claude embeds patterns into the generated text that Anthropic claims are "imperceptible." - File metadata: Generated media files carry digital signatures confirming the asset was processed by Claude. Yes, but: Anthropic highlighted two major limitations to its…
The way your work shows up in a digital-dominated world is changing lightning fast, starting with the total collapse of Google Search traffic. Why it matters: Google has basically stopped sending people to websites (including our site) for answers and information. Instead, it's using AI to answer them on its platform, in its words. - Chartbeat data shared with Axios shows Google Search traffic to publishers fell 34% over the past year. - That pain is regressive. Over the past two years, small publishers lost 60% of referrals from search overall, medium publishers 47%, large publishers 22%. - This is a gut punch to all of us who operate online because people who search arrive with specific needs and intent, so they tend to be more…
Artificial intelligence detectors are increasingly used to check the veracity of content online. We ran more than 1,000 tests and found several strengths and plenty of weaknesses.
A suspected China-based hacking group spun up a phishing campaign around Christmas that mimicked U.S. policy briefings in an attempt to hack diplomats, according to new research from cybersecurity firm Dream Security shared first with Axios. Why it matters: The campaign successfully infected "a lot of people," Dream CEO Shalev Hulio said in an interview. "We just don't know who and how big [of a] scale," he added. Zoom in: Researchers at Israel-based Dream uncovered a phishing campaign designed to ensnare officials tied to diplomacy, elections and international coordination around the world. - Between late December and mid-January, China-based hackers sent emails with files that pretended to be official U.S. diplomatic summaries or…